July 21st, 2010
Mashable’s Spark of Genius series highlights a unique feature of startups. If you would like to have your startup considered for inclusion, see details here . The series is made possible by Microsoft BizSpark. Name: Alikewise Quick Pitch: Alikewise is an online dating site that matches people based on their book tastes. Genius Idea: Online dating in the U.S. is a $1.049 billion per year industry (yes, that’s larger than the online porn...

